**“Pay attention.”—Jason Fried A revolutionary roadmap for building startups that go the distance** Now more than ever, you don’t need a fancy office, Ivy League degree, or millions of dollars in venture capital to launch a business that matters for the communities you care most about. Software, the internet, and remote work have made it possible for entrepreneurs to start for free, make a customer of anyone, and grow a profitable, sustainable company from anywhere. Packed with hard-won, battle-tested lessons from Lavingia’s own journey of building Gumroad, a platform for creators to sell their work, The Minimalist Entrepreneur teaches founders how to: • start then learn• build a community, then solve a problem for them• charge for something even before you’ve built anything• avoid running out of money and, more importantly, energy• run a tight ship amid the rise of the gig economy and remote work• own a business without it owning you back. The Minimalist Entrepreneur is the manifesto for a new generation of founders who would rather build great companies than big ones. This is essential knowledge for every founder aspiring to build a business worth building. **
本书的目标读者是那些对传统风险投资模式感到不满,并希望以更可持续、更精简的方式创建企业的创业者。适合独立创作者、小型企业主、以及任何希望在不牺牲个人价值观和生活质量的前提下追求事业成功的人。本书也适合对创业和商业模式创新感兴趣的读者。
本书的创作背景是风险投资驱动的创业文化盛行,许多初创企业为了追求快速增长而不惜一切代价。作者 Sahil Lavingia 结合自身经历,对这种模式提出了质疑,并提倡一种更可持续、更以人为本的创业方式。本书反映了人们对过度融资、盲目扩张以及忽视盈利能力等问题的日益关注,旨在为那些希望在不牺牲个人价值观和生活质量的前提下创建企业的创业者提供指导。